Where Can I Find a Fractional CMO?

Over 90,000 Fractional CMOs available on LinkedIn

So, you’re the captain of a small to medium-sized business ship, navigating the choppy waters of marketing with a crew that’s already juggling too many tasks. You’ve heard of this mystical creature called a Fractional CMO and are wondering, “Where can I find one of these marketing wizards?” Lucky for you, I’ve got the treasure map right here. Spoiler alert: it’s me! With nearly 15 years of fractional CMO experience and over 25 years in sales, including 15 years as a fractional CRO, Invictus CMO is your boutique solution that outshines the big agencies and some of the best fractional CMO  companies. But enough about me for the moment. Let’s dive in to some more detailed answers to your question. Ready?

Where can I find a fractional CMO?

Alright, let’s cut to the chase. You need a Fractional CMO who can jump in, take the wheel, and steer your marketing efforts in the right direction. Other than Invictus CMO, here’s where to find these marketing maestros:

1. Professional Networks: LinkedIn is like the magic lamp of professional connections. Rub it the right way with a search for fractional CMOs, and poof, you’ll find profiles galore. But why wade through endless profiles when you can head straight to Invictus CMO? I’ve done the vetting for you.

2. Fractional CMO Agencies: Sure, there are agencies that offer fractional CMOs, but they often come with big price tags and generic solutions. Invictus CMO, on the other hand, offers personalized, boutique-level service—delivered by yours truly–and at a great value.

3. Freelance Platforms: Sites like Upwork have a variety of freelancers, but finding the right fit can be like finding a needle in a haystack. Save yourself the hassle and trust Invictus CMO to match you with the perfect candidate. (You knew I was going to say that, didn’t you?)

4. Industry Events: Networking is key, but why not network with the best? Invictus CMO is at the forefront of industry events, ready to bring top-tier talent directly to you.

Just a note: There are over 90,000 fractional CMO’s on LinkedIn. But you know what?  NONE of them come with a guarantee like Invictus CMO does.  We’re very unique that way because we don’t engage in guesswork methodologies.  We deal in facts and make every dollar accountable.  Invictus CMO is the only fractional CMO company that comes with a guarantee of their tactics–particularly where lead generation is concerned and very few fractional CMOs even talk about lead generation.  It’s a key focus for Invictus CMO. We’ve mastered the art of it!

Where can I find a fractional CMO near me online?

Prefer someone you can meet for a coffee chat rather than a Zoom call? Here’s how to find a fractional CMO near me or online:

1. Local Business Networks: Networks such as your local or state Chamber of Commerce. And yes, I’m plugged into local networks and know the
   

   4. “Unlock fresh perspectives and innovative ideas with a Fractional CMO.”

   market dynamics. Plus, with Invictus CMO, you can get access to a professional who understands your local landscape.

2. Geo-targeted Searches: Add your location to your search terms, but chances are, Invictus CMO already has the right person for you, whether you’re in New York or Nebraska.

3. Online Marketplaces: While LinkedIn and other platforms let you filter by location, Invictus CMO cuts through the noise to connect you with top talent, tailored to your needs. I’ve worked all over the country in various markets as well as internationally. Go ahead, just try and stump me. *grin*

How much does it cost to hire a fractional CMO?

So, you think you’ve found the right fractional, but want to know how much it’s going to set you back. Alright, let’s talk dollars and cents. How much does it cost to hire a fractional CMO? Prices can vary, but here’s a snapshot:

Hourly Rates: Typically, you’re looking at $200 – $550 per hour depending on the experience of the professional, the project and the deadlines of those projects. But keep in mind that with Invictus CMO, you’re getting more bang for your buck with customized strategies, an exclusivity guarantee and a performance guarantee on our lead generation tactic.

Monthly Retainers: These can range from $3,000 to $15,000 per month. With Invictus CMO, you’ll likely be in the middle of that range.

Project-Based Fees: Depending on the scope, you might pay $10,000 to $50,000+ for specific campaigns or initiatives. Invictus CMO offers transparent pricing up front and unparalleled value. Plus it’s like you’re getting two experts in one as I’m a fractional CRO as well!

Fractional CMO Cost comparison

How much do fractional CMOs get paid?

Curious about the entire compensation package that fractional CMOs rake in? Well don’t worry. Typically, it’s nowhere near similar to what a full-time Chief Marketing Officer receives.  It’s just based on the numbers I’ve provided you above. There’s typically no equity or bonuses, though sometimes there are KPI bonuses.

Here’s the lowdown on fractional CMO roles and their compensation:

Hourly Pay: They generally earn between $200 and $550 per hour. Invictus CMO ensures you get top talent worth every penny. You should know though that most fractional CMOs do not charge on an hourly basis because the kind of projects they work on require months to put into play and see through to fruition, not mere hours.

Annual Income: Depending on their workload, fractional CMOs can earn from $150,000 to $350,000+ annually.

Bonus Income: Sometimes fractional CMOs will work into their fractional CMO proposal the option to earn Key Performance Indicator (KPI) bonuses which will trigger a bonus for them when they hit certain benchmarks.  This is a less common agreement but is still in practice and becoming more common as the fractional CMO hire becomes more strategically accepted in businesses.

Factors Influencing Pay: Experience, industry expertise, and task complexity all play a role. At Invictus CMO, I bring 15 years of fractional CMO experience and 25 years in sales to the table, with 15 of that as a fractional CRO.

Where can I find a CMO?

“A fractional CMO provides unmatched scalability and adaptability. As your business evolves, the marketing strategies and efforts can be scaled up or down according to your needs without the commitment and overhead associated with a full-time executive.” This adaptability allows businesses to respond swiftly to market changes and evolving customer needs.

Not sold on the whole fractional notion just yet? Perhaps you’re thinking about a full-time Chief Marketing Officer. Well, let’s make sure you go in with your eyes wide open. Here’s where to start:

Executive Search Firms: These firms specialize in placing top-level execs, but they come with big fees. Invictus CMO can offer comparable talent without the agency overhead.

Professional Associations: Groups like the CMO Council are great for networking. But why sift through the crowd when Invictus CMO has already done the legwork?

Industry Connections: Use your network, but don’t forget, Invictus CMO’s network is your network too. We’ve got the connections to find the perfect marketing team for you.

When you do find the right CMO you’re looking at a salary as high as $400,000 according to the Wall Street Journal, along with benefits and incentives. You’ll also be looking at some risk because it will be a permanent hire.  The fractional playbook enables you to ease yourself into the facilitation of such a role. Fact: Fractional executives save businesses 50-70% on labor costs!

So, there you have it. Whether you’re looking for a Fractional CMO to turbocharge your marketing strategy or considering a full-time Chief Marketing Officer, you now know where to start your search.

Ready to take your business to the maturation it deserves? Let’s start with a CEO Flash Focus call—a preliminary focused and high-level 15–20-minute meeting with CEOs to highlight their main challenges and offer potential solutions. Schedule here.