Let’s talk about one of my favorite topics. The CRO. The role of a Chief Revenue Officer (CRO) is relatively new but incredibly impactful. Imagine a role so fresh that when seasoned executives started their careers, it didn’t even exist, which is driving demand for fractional CROs more so than Read more…
What kind of experience does a CRO have? Hi there! Perhaps you’ve read our article on Fractional CROs for more insights and information on how this role can benefit your company. Or perhaps you explored our information on a Chief Revenue Officer’s salary and now want to better understand if Read more…
Hey there! Needed some time to read, did you? I get it. You’re a busy CEO running a small or midsize business? And you might be curious about what a Chief Revenue Officer (CRO) does and how they can help your company grow. Let’s dive right in and simplify things. Read more…
If you’re running a small to midsize business with annual revenues between $5 million and $50 million, you might be considering the benefits of hiring a Fractional CRO. But what about a fractional CFO? We started this series with an article entitled “What is a Chief Revenue Officer?” but now Read more…
So, you’re thinking about joining a startup or maybe offering equity to your top talent? Either way, understanding if 1% equity in a startup is good can be a game-changer. Since equity is a common part of the Chief Revenue Officers total compensation plan, today, we’ll specifically explore this from Read more…
Running a small to midsize business often means wearing many hats, but as your company grows, the need for specialized roles becomes clear. Two key positions that often cause confusion are the Chief Revenue Officer (CRO) and the Chief Financial Officer (CFO). Understanding the differences between these roles can help Read more…
Nowadays, we’re surrounded by titles and acronyms and it can be confusing, especially for busy CEOs like you. One title that’s been gaining traction is the fractional CRO (Chief Revenue Officer). If you’ve ever found yourself wondering, “What does CRO stand for in business?”, you’re not alone. This article will Read more…
We don’t want you to get all hung up on titles and everything, but whether we like it or not, good businesses run well when there is structure, not chaos. So in an effort to demonstrate that order, we’re going to endeavor to understand the hierarchy within sales and revenue Read more…
Today’s business world is relentless and unforgiving. No matter who you are or what your intentions are maximizing revenue is the name of the game. It doesn’t just make A difference, it makes ALL the difference. One crucial strategy for achieving this goal is through the implementation of Fractional CRO Read more…
You’re as busy as a one-armed wallpaper hanger and you’re trying to manage every role there is to manage in your business. But you’re wondering if now might be a good time to bring on a fractional CFO. Good for you. From steering day-to-day operations to charting pathways for sustained Read more…